In the earliest days of the media, there were only certain careers you could take on and “make it” in regard to a lucrative reward. Acting, directing, producing, radio, etc. were limited positions, and more often than not, you would be under the direct supervision of a fellow professional.
Social media brought forth an entirely new era, one that made stars out of people making silly, ridiculous and original content on YouTube, Facebook, Instagram, Twitch, and more. Celebrities have been quoted as saying their job is to be famous, Kim Kardashian being one of the most well known examples of somebody who sells different kinds of perfume and clothing just by having their name attached to it. Similar to a “brand” like Gucci, where you pay for the name and not for the product itself, “Social Media Influencers” have become the new Kardashians.
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